and they are priced "just right" or are free. Online companies have put the power of web development into the hands of everyone, with the only significant investment being your time.
First
- you'll find yourself logging into software where you will find a variety of options for your website and I’m pretty sure you'll also find terminology you may not understand. In order to understand how the software works you might spend countless hours either on the phone with support (if they offer phone support) or searching their online support documentation for “how to” articles.
Second
- you will be forced to choose a template and work within its parameters. Minor template customization is usually an option, but any significant design changes require an individual with technical expertise.
Third
- during your search of support documentation you discover articles on the importance of SEO, back linking, title tags, meta data, alternate text, and analytics on a well developed website. You may then spend countless more hours you really didn’t have in the first place to educate yourself on the additional processes necessary to build an effective website.
Fourth
- more often than not, these types of websites are not optimized for the search engines. Your website could end up being similar to having a storefront in a back alley with no signage.
As a determined small business owner you'll muddle through all of the new information and get to the tasks of mapping out navigation, selecting color, selecting font, designing graphics needed such as logos, optimizing graphics and photos for the web, and then writing the text.
But then, what about making updates and keeping up with maintenance due to the rapidly changing technology industry?
It’s only time and it’s all so easy…
Online build your own websites are a very economical way to generate a website, but require you to spend a lot of time to do the work. Time is money and wouldn't your time be better spent on focusing on what you love in your business and meeting your customer's needs?
Save yourself the time, hassle and money, hire a professional website designer.